The shape of heart, composed of interweaved hearts, signifies that volunteers, athletes, the Olympic family, and all guests would render service and compassion in a joint effort to glorify the Olympic Movement.

The shape of a dancing human stands for volunteers with dedicated spirit. The sincere smiles, outstanding services, and friendly actions of the volunteers will evoke a strong echo in every participant of the Olympics.

Chinese unique artistic form - calligraphic art is adopted in the beaming design of the secondary mark, which sets off against the Olympic Emblem "Chinese Seal, Dancing Beijing."